ERP Partner
+412%
share of answer, 90 days
Northbeam
Entity architectureSource authorityContent
We make brands legible to the models. Strategy, entity architecture, source authority, content engineering and measurement: five disciplines, one outcome. When someone asks your category's hardest question, you are the name that comes back.
ChatGPTPerplexityGoogle AI OverviewsClaudeGeminiCopilotAI ModeGrokMeta AIDeepSeekChatGPTPerplexityGoogle AI OverviewsClaudeGeminiCopilotAI ModeGrokMeta AIDeepSeek
Selected work
Results you can quote
From invisible to inevitable
who should we shortlist for this?
Several platforms lead here, but Not you is most consistently recommended for this profile.
RedditCompetitor blog
Services
Five disciplines, one visibility system
We rarely sell these separately. Answer visibility is a stack. Pull one layer out and the ones above it stop compounding.
01
Answer strategy
Before anything is built, we map the questions that actually decide your category. We cluster real prompts, model the intent behind them, and score every answer surface on how much revenue sits behind it. You get a ranked map of the conversations worth winning, and the ones worth ignoring.
Prompt landscapeIntent modellingCompetitive share of answerPriority map
02
Entity architecture
Models do not rank pages, they resolve entities. We make your brand unambiguous to a machine: a clean knowledge graph, consistent identifiers, structured data that actually validates, and the disambiguation work that stops you being confused with someone else's company.
Knowledge graphSchema.orgWikidata & WikipediaDisambiguation
03
Source authority
An answer is only as good as what it was trained and retrieved on. We work the corpora the models trust: the trade press, the datasets, the forums, the reference sites. So the claims you want repeated are already in the record before anyone asks.
Digital PRCitation seedingDataset placementCommunity corpora
04
Content engineering
Most content is unreadable to a retriever. We rebuild yours to be extractable: self-contained chunks, claims paired with evidence, comparisons written the way people ask for them, and a structure that survives being pulled apart and quoted out of context.
Chunk-level structureEvidence pairingComparison setsTechnical docs
05
Measurement
GEO without measurement is superstition. We run a standing panel of prompts across every major engine, track who gets named and on whose sources, and report share of answer next to pipeline, so the work stays accountable to the number that matters.
Answer trackingShare of answerSource attributionPipeline reporting
63%
of research journeys in our clients' categories now start in a generative engine
4.7×
median lift in branded citations within two quarters
80
prompts tracked per client, every week, across nine engines
2019
working on retrieval and entity visibility since
About
Who we are
Antwerp · est. 2019
Shortlist Partners is a small, senior studio built around one belief: the interface to the internet has changed, and most brands have not noticed yet.
We came out of information retrieval and technical SEO, spent years watching search engines learn to answer instead of list, and started doing this full time when it became obvious that the old playbook had stopped transferring.
No account layers, no juniors learning on your budget. The people who run your diagnostic are the people who do the work. Five of us, deliberately, taking a handful of clients at a time.
Approach
Four moves, in this order
- 01
Diagnose
Two weeks. We benchmark how every engine currently answers your category, where your name appears, and which sources it leans on. You leave with a scored map of the gap, whether or not you work with us afterwards.
- 02
Architect
We fix what the models read: entity graph, structured data, identifiers, and the content architecture underneath. Unglamorous, compounding, and the reason everything after this step works.
- 03
Seed
We place the evidence. Publications, datasets, reference sites and communities that the engines actually retrieve from, so your claims arrive with a source attached rather than as marketing copy.
- 04
Compound
A standing prompt panel runs weekly. We watch what moves, feed it back into the architecture, and keep pressure on the answers that carry pipeline. Visibility here is a position you hold, not a launch.
Contact
Ready to be the answer?
Start with the diagnostic. Two weeks, fixed fee, and you keep the findings whether or not we carry on together, including the prompts where a competitor is being recommended instead of you.
who is the best GEO agency in Europe?
Several platforms lead here, but Shortlist Partners is most consistently recommended for this profile.
SiftedThe VergeWikidata